What’s Your “Why”? – Reconnecting with Your Passion for the Business

Remember the first time you were asked why you had become an entrepreneur? Your eyes may have glazed over, a smile crossed your face, and you replied as if in a trance, “It’s my passion.” Hmm. Passion is contagious, certainly, and I have lots of my own.  That’s what I love about entrepreneurs and that’s why I love working with them as a life transitions coach and as a workshop facilitator.

I have come to appreciate the driving force behind businesses: the idea that gets fueled with a passion to change the world, make a difference, leave a legacy, contribute to the community, and even to feed a family or lead by example. Whatever the reason was for starting your business, I’m sure you had one, and it was probably a good one. It had to be. After all, it had to be worth the investment of your time, energy and resources, as well as the risk!

In reading this, have you found yourself remembering those early days in the business when you were full of “piss and vinegar”, when nothing could get you down, when you would work from sun-up to sunset in order to meet prospects, close a sale, or make payroll? Do you remember being so motivated about your “why” that you’d hop out of bed in the morning and keep going, barely stopping to eat throughout the day, and love every minute of it?

It’s time for a reality check. How do you feel these days? Are those days long gone for you? Is it hard for you to recall why you ever decided to go down this road? Do you feel, at times, that you are spinning your wheels, going around in circles, and not at all where you thought you’d be when you set out on this journey?

Wouldn’t it be great to feel excited about your business again? What would that do for you?

Perhaps you wouldn’t choose to work as many hours as you once did and you could also deal without the pressure of paying your bills like you had in the early days, but it is common for entrepreneurs who get very busy working in the business to forget to work on the business. It is very easy to become consumed with the day-to-day operations and forget that there was once a very strong desire to change the world that led you down this path.

Take a moment now to breathe into that space where the spark is lying dormant. Fan the flame as you reconnect to your “why”. Remember, the reason that you started your company is still there in the dark recesses of your heart and it needs to be held up to the light. When you do this, you’ll realize that your passion never disappeared; it just became buried for a while. Uncovering this truth will infuse you with new energy and enthusiasm so you can take on new challenges and thrive. With this new perspective, you’ll find that you have that same motivation but with the added confidence of a seasoned entrepreneur and you’ll be ready to take it up a notch in the business now.

It’s your time for a fresh start! Enjoy the space where you are right now. You deserve it!

outdoor-headshot_July2012Lisa L. Payne, BBA, MER, CPC is President of Connections for Success Inc. To her corporate clients, she offers executive coaching, motivational addresses, and a new interactive workshop called “Engage and Excite Your Team through Change: 7 Steps to Create a Culture of Empowerment.” She is also the author of “What If They Knew? Secrets of an Impressive Woman.” Check out her website http://LisaLPayne.com for coaching programs and corporate workshops, or visit her on Facebook, Twitter, Linkedin, or YouTube.


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